Steve Schmitt bought a store in downtown Black Earth from his father in the early 70's. They had sold a wide variety of merchandise, including footwear. Steve determined that footwear was the area of focus and closed out all the other merchandise. The store remained in downtown Black Earth for many years and Steve had to add on several times. In 1986, he moved to the busy intersection of highways 14 & 78 and has been there ever since.
Steve is here about 80 hours a week and this business is like his home. He has four daughters. The eldest, Amy and her husband Paul, manage The Shoe Box Baraboo, which is the only other Shoe Box Store. Jill and Emily work full time at the main store in Black Earth.
The Shoe Box is one of the largest shoe stores in the USA. We have an incredible selection of over 300,000 pair in stock and feel that there is no reason when a customer walks in that we cannot find something for them. We represent over 180 major shoe companies and we offer most of them at discounted prices.
to tour our store.
Our customers come from all over. Many travel hours to get here and we treat them like royalty. Many come from so far away that they make a custom of coming once a year. We want to make certain that they get the best customer service possible and that they continue their tradition of stopping in when they are in the area.
Some customers that come from
afar will call ahead and put things on hold as well as order by
credit card (we accept Discover, MasterCard, and Visa). We
ship through UPS daily and will ship via US postal if the customer
Stop in sometime ... you won't be disappointed!
"Service Like It 'Oughta Be!"